Mohamed Salah photo spot in Trabzon becomes tourist attraction
After the player's photo went viral, locals report a sharp rise in visitors and tour operators now run trips to the 'Salah Rock'.
22.09.2026 13:30 — A rock on the Turkish coast where the famous footballer Mohamed Salah recently posed for a photograph has turned into a popular tourist spot in Trabzon.
The image of the star set off a social-media storm, directing attention to the exact location and prompting fans to come and recreate the photo. Local residents say they have noticed a sharp increase in daily visitors since the picture circulated online.
Shopkeepers and guides in the area report that the surge is visible across the waterfront: more people arriving specifically to take photos on the same outcrop, and more vehicles and foot traffic passing through previously quiet lanes.
Organised visits and a new local nickname
Tourism operators have responded by offering organised trips to the site, which has become known among visitors as "Salah Rock." These short excursions are now a regular feature in some local tour brochures.
The phenomenon has once again highlighted the reach of top athletes on popular culture and travel behaviour. For Trabzon, the unexpected interest has brought immediate business to small vendors and has changed the rhythm of the neighbourhood, at least for the moment.
Residents and local businesses say they are adjusting to the influx — some welcome the extra income, others call for better crowd management if visits continue to grow.
Photo: press material from the event
