Agrimak: mobile assistant lets farmers manage farms from a phone

Small farms in North Macedonia can now run their businesses from a smartphone: a team from Bitola launched Agrimak, a Macedonian mobile application that helps farmers record finances and activities, calculate input needs and prepare business plans with the help of artificial intelligence.

The app was developed by Andrea Sokolovski, a biotechnologist and agroconsultant, and Petar Mihajlovski, an IT specialist, together with agronomist Ana Veljanovska-Trajcheski from Resen. Their long‑term idea became a digital product with financial support from the German Society for International Cooperation (GIZ).

Core features and practical tools

Agrimak is available in Macedonian and is designed for ease of use. Farmers can electronically record incomes, expenses and on‑farm activities instead of keeping paper logs. The system generates reports on a daily, weekly, monthly and annual basis, either by crop or by parcel, enabling clearer financial tracking of production.

The app includes an agro‑calculator that determines the exact quantities of seed, fertilizers and pesticides needed for a given area — a tool intended to replace rough estimates and experience‑based dosing with fact‑based planning. Users can also receive consolidated notices about active support programmes and application deadlines, which is important because many producers are occupied with fieldwork and miss public calls.

Most basic functions are free — more than 90 percent of features are accessible without charge — and the free tier allows weekly analysis generation. Around 290 agricultural holdings in the country have already installed the application, while 850 farmers receive selected programme information by SMS. For producers seeking extra services, a premium subscription costs 2,000 denars per year and offers business‑plan production and monthly and annual analyses.

"For us it is especially important that through such support opportunities opened for the development of innovative solutions that can contribute to the modernization of agriculture. We wanted to create a solution that will have practical value, a digital assistant that will be with the farmers in everyday work, and not just a technological product," the innovators say.

The team says the next step is regional expansion beyond North Macedonia. They urge farmers to see technology as a complement to traditional knowledge rather than a replacement.

Photo: Privatna arhiva)